Campari
Pioneering Progress in Environmental Stewardship, Inclusion, and Youth Alcohol Abuse Prevention
The Campari Group, a global frontrunner in the beverage sector, continues to garner attention for its innovative products and unwavering commitment to corporate social responsibility (CSR). The 2022 Sustainability Report showcases the company’s exceptional efforts in environmental sustainability, inclusion, and the battle against alcohol abuse among young people, setting a high standard for other businesses to emulate.
A Greener Future: the Environment
Campari Group’s devotion to the environment is prominently featured in its 2022 Sustainability Report. The company has successfully reduced its CO2 emissions by 36% compared to 2019, thanks to strategic investments in renewable energy sources and energy-efficient technologies. Additionally, it has set the goal of reducing greenhouse gas emissions by 20% compared to 2020 levels by 2025 and by 30% by 2030. Another ambitious goal consists in cutting water consumption by 40% by 2025 and by 42,5% by 2030. The Campari Group presents itself and reaffirms its commitment as a company particularly sensitive to environmental issues, serving as an example of leadership for all companies in the sector.
Inclusion: A Diverse and Equal Workforce
The “Campari Academy” remains a vital component of the company’s inclusion efforts, providing training to employees on cultivating a culture of respect and acceptance. Consequently, Campari Group has once again been recognized as one of the “Best Places to Work for LGBTQ+ Equality” by the Human Rights Campaign Foundation.
Championing diversity and inclusion, the Campari Group has made considerable strides in fostering a more equitable workplace. As of 2022, women make up 42% of the company’s workforce, a remarkable achievement in an industry historically dominated by men. Inclusive hiring and promotion practices have resulted in 24% of leadership positions being held by women, further demonstrating the company’s commitment to equality.
Fighting Alcohol Abuse Among Young People
Campari Group’s staunch advocacy for responsible alcohol consumption is evident in its ongoing initiatives to prevent alcohol abuse among young people. The “Responsible Campari” program invests in education and awareness campaigns to curb underage drinking and encourage responsible consumption among legal-age consumers.
The “Raising the Bar” program, which has reached over 150,000 bartenders globally since 2015, exemplifies Campari Group’s dedication to this cause. This initiative educates bartenders on responsible serving practices and the importance of providing a safe environment for patrons.
In conclusion, the Campari Group continues to excellently advocate for environmental issues, diversity, and responsible drinking, with a level of attention that only such an important leader in the sector can have. If other companies intend to follow this approach, it is recommended to look at the Campari Group, given its outstanding results. What can we say? It’s never too late to make the right decision.